RENÉE PARIS, a story of a rebirth…
Laetitia worked for more than 13 years within the LVMH group as a Purchasing and Product Development Manager. Throughout these years, she immersed herself in the worlds of perfume and fashion. She became passionate about craftsmanship and French know-how of excellence. She loves beauty and well-crafted products. Trained by experts, she has mastered the codes and demands of high-end and luxury industries. Wanting to deepen her expertise in materials, she simultaneously pursued leatherworking training at the Grégoire Ferrandi school and textile training at the Estah fashion school in Paris.
Thanks to her long career serving luxury houses, she has developed an organized and technical mindset, with a keen eye for detail. She guarantees her expertise and the excellence of her partners to create unique and authentic pieces. She also assists in the creation of decorative panels or thematic environments. For each project, Laetitia works closely with artisans with passion and professionalism, aiming solely to inspire and enhance spaces.
Laetitia has a deep desire for meaningful encounters and partnerships. Her goal is to create a connection between two ecosystems: the luxury sector and French artisans. She aims to introduce luxury houses, interior architects, decorators, and designers to the emotional and authentic power of French craftsmanship. She wants to support artisans by securing business and additional projects for them to help preserve their know-how. Finally, she wishes to inspire and enhance spaces through original and innovative creations.
The choice of the name RENÉE was obvious. It comes from the Latin “Renatus,” which means “born again.” After several years in the luxury industry, the decision to become independent marks the beginning of a new life.
Additionally, RENÉE, a French name from the 1920s, was the name of the founder’s grandmother, who embodied French elegance, joy for life, and femininity. PARIS emphasizes elegance and prestige while also indicating the origin of the creations. Each object or panel is made in France by French artisans.
“Full of energy, RENÉE is constantly on the move. This woman of action, who places great importance on her professional ascent, is also a devoted partner and a reliable friend. Naturally cheerful and jovial, one immediately feels at ease and confident around her…” This name is being revived; it is rare today, and rarity is a luxury.
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