RENÉE PARIS, a story of a rebirth…
Laetitia worked for more than thirteen years in the LVMH group as a Purchase and Development project manager in Perfume and Fashion industries. Year after year, she learned about beauty, high quality and French savoir-faire of excellence. Therefore, she perfectly understands the luxury codes and requirements.
She was trained in leather goods in the prestigious Grégoire Ferrandi school and in textile in the Estah fashion school, both in Paris. Thanks to her long carreer in purchasing and product development for luxury brands, she gained an organised, precise, technical and demanding spirit.
She has a passion for French fine craft : she likes to share about the know-how she discovers, the partners she works with and love visiting workshops. She enjoys explaining to her clients the specificity of each material and the technical constraints. Her passion is communicative, she inspires her clients and her team. She loves to create objects.
Choosing RENÉE PARIS as the brand name was an obvious choice for the founder. In latin « Renatus » means “born twice”.
This choice also comes from the heart : RENÉE PARIS is the founder’s grandmother’s name. This lady exuded feminity, elegance “à la française” and happiness.
“RENÉE” means : “Very energetic, RENÉE does not stay in place. This active lady gives much importance to her professional career. She is also a faithful wife and friend. She is often happy and joyful, you like spending some time with her, she inspires trust… ».
This first name is making a comeback. It is still an unusual and rare name but scarcity is a luxury, isn’t it ?
To discover original ideas of bespoke French craft objets